Local Brand focus on Availability, Quality and Value of Womenswear, addicted by French Casual Looks and Minimalist spirit.

The influential woman is confident and boldly unconventional. She enjoys the arts and contemporary culture as much as she would a day at the beach or an afternoon in with a favourite read. Drawing inspirations from her everyday life, the collections are defined by a minimalistic, eclectic, feminine yet androgynous style with an emphasis on tailoring, material and construction.

Designed to be timeless and made to last beyond seasons, to be loved a long time. Our design philosophy is deeply rooted in creating effortless everyday wear that can be easily mixed and matched with from the wearer’s own wardrobe.

Every pieces is thoughtfully designed for the busy modern-day women who needs versatile and high-mileage pieces. Fabric choice is an important element in our design process